The Habitat Story
Founded in 2010 by Brandon Roggow, Habitat Health and Fitness was built to solve a problem most people face—feeling lost, unsupported, and frustrated with their health.
Brandon Roggow
"Fitness isn't about doing more—it's about doing the right things, the right way."
Meet Our Founder
Brandon Roggow didn't grow up as the “fit guy.” In 8th grade, a moment of embarrassment about his body sparked a lifelong battle with confidence. He began working out obsessively after high school, training 7 days a week but seeing zero results.
That changed when a trainer told him to do less, but do it right. Brandon realized fitness was about science and structure, not just exhaustion. He became obsessed with learning the "why" behind results.
In his early days as a trainer, he realized that beating people down wasn't the answer. Results come from smart training, recovery, and nutrition. He saw too many people walking into gyms with no plan, so he built Habitat to be different.
Today, Brandon holds certifications including IFPA, NASM, and NASM Corrective Exercise Specialist. But what drives him is seeing clients gain the confidence that impacts their marriages, businesses, and families.
Meet The Team
The expert coaches and support staff dedicated to your success.
Tammy Parks
General Manager
Habitat’s own Wonder Woman! Tammy runs our office, handles any issues, and cares for our clients like a true superhero! Tammy can fix anything with a smile and a kind word and is the heart and soul of Habitat.
Will Richardson
Coach
Super stealthy...this fitness Samurai delivers a precise and intense workout. Somehow he always knows exactly what you need. Will started at Habitat as a client in 2016 and joined the staff in 2017. He is NASM CPT and Precision Nutrition Pn1.
Samantha (Sam) Dunmyer
Coach
G-O, LET'S GO! Sam is our always-energetic, endlessly enthusiastic cheerleader. With a heart to match, she makes you feel welcome from the moment you walk through the door. Her passion for motivating and empowering others is next level.
Tasos (Taz) Nikolaidis
Coach
Geia' sou (Hello) from our Greek Pennsylvanian. Taz recently made the sunny move to Florida, ready to share his love for fitness and help clients crush their goals. NASM certified just last year, he’s already making waves with his motivating approach.
Camisha Gottschalk
Band Boss
Camisha is our resident Band Boss—if resistance bands had a queen, it’d be her. She’s been part of Habitat for years as a client, so she knows the ropes. Camisha brings steady energy, smart coaching, and those sneaky band moves.
Tonya Wright
Coach
Tenacious Tonya—the coach who won’t let you coast. NASM certified and backed by 30 years in law enforcement, she knows grit and perseverance. She’ll push you past your comfort zone but always with care. Favorite: kettlebell swings.
Caitlin Waters
Coach
This “HIGH” energy beauty does it all. You may train with her in Team Training, private sessions, or HIGH Fitness Class. Caitlin is NASM CPT and HIGH Fitness Certified and has been with Habitat since 2020. Whoot Whoot!!
Maria Roggow
Operations Manager
The behind-the-scenes boss keeping Habitat running without ever needing the spotlight. From day one, Maria helped build the systems that keep everything moving. She's organized chaos in the best way and creative to the core.
Rachel Absher
Coach / Content
“SMILE!”—Rachel’s probably nearby capturing Habitat’s highlight reel. Part coach, part hype squad, she’s always filming the sweat and the wins. Rachel started as a client 12 years ago and worked her way onto staff, earning her NASM CPT.