About US

Welcome to Habitat Health and Fitness

We don't like to think of ourselves as a gym but rather as a team of expert trainers who all share a common goal. Our goal is to help you achieve the level of fitness that you desire. It is very difficult to get out of a fitness slump. Everyone is unique, and by recognizing this fact we are able to accommodate each of our members in a more effective way than the traditional gym.

One of the easiest things to do is come up with excuses. People think they don't have enough time to regain their health. Each of our sessions are just 45 minutes long. We know that you are busy and we want to help. People will try and save money by going to a traditional gym. These gyms are solely focused on profits and are betting that you wont even show up. Habitat Health and Fitness is a group of experts who truly care about helping you reach your goals. If you are injured or have a history of injuries we can work around your limitations and even improve your situation. Change your habits and stop making excuses!

Meet Expert Trainer and Owner Brandon Roggow

Habitat was born out of a passion to change lives. I was a personal trainer for years and wanted to help even more people. We created group training to allow for more people to train with us at once. This I found very effective because of the strong communities that were formed during these training sessions.

We are driven by the passion. We are driven to help as many people as possible. Our solutions are far cheaper than any personal trainer. You still get the same expertise and value with Habitat. We have plenty of classes so we can fit seamlessly into your schedule. Now is the time to take control of your health. We are experts at training all fitness levels. Every workout can be modified to accommodate injuries. Our training programs can help you recover and avoid pain in the future.

After 10+ years serving the Winter Haven and surrounding areas, we are looking forward to the next 10 years.

Our mission is to create an environment where clients feel welcomed and safe. Discover the best version of yourself. Take back your health.

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Glorimar Saldana
July 17, 2024

I love this place!

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Andrew Oram
July 17, 2024

Habitat is great!

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Xaymara Pereira
July 16, 2024

Super great experience, support and teamwork. I love it!

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Sandy Guy
July 16, 2024
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Felicia Estrada
July 16, 2024

Great place to workout.

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Bodie James
July 16, 2024

I love coming here to workout. The trainers are really motivating and help keep me going!

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Michael Pugh
July 15, 2024

Great environment! The trainers are awesome and can tailor challenging workouts to any fitness level. Highly recommend!

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Dorota Gitenis
July 15, 2024

I joined Habitat one year ago and I truly never thought I would lest that long but I know it was the best decision I made.I love all my friends and trainers .

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Deside Mora
July 13, 2024
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Thomas Westberry
July 13, 2024

The Habitat team is second to none! This type of gym is hard to find. This gym creates a culture where you want the best results for you and your fellow members.

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Lindy Price
July 12, 2024

I joined Habitat in April of 2023 and have never looked back since! I found this gym to be a place where I feel encouraged and motivated. They offer very convenient hours for me as a working mom and I always feel supported by the amazing trainers. Thank you Habitat for providing such a fun and inspirational environment for me to look forward to going each day!

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Mendy Gunter
July 12, 2024

As long as I’m able, I will never leave. These are my people!!!!

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Dive Molinaro
July 11, 2024

Great place to work out. They keep you motivated .💪💪💪

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Cynthia Guajardo
July 11, 2024

Great group workouts... great atmosphere

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Evelyn Lopez
March 13, 2024
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Maria Sutmiller
February 9, 2024
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Elissa Cruz
December 13, 2023
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Derek Bryan
December 12, 2023

Tried a class with new instructor CeeVie! She was great and very informative. I really appreciated the variations and options she gave for some of the harder exercise movements. 10 out of 10 would recommend! Signing up for more classes at Habitat soon!

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Layal Flood
November 22, 2023

Habitat staff has been very nice and helpful with me and my brother who he is disabled thank you so very much for being there for us

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Michelle Illes
November 13, 2023

It's not just a workout! It is a life style change! They are good at teaching proper techniques, nutrition, & weight loss! This is a family and they notice and care about even the little details in your life! If you are wanting more than just a workout, and are wanting to build healthy relationships with other friends then, welcome to the family!

Get Started Now With

A FREE FAT BURNING SESSION!

Get a FREE Semi-Private Trial Session
  • Meet Our Wonderful And Experienced Fitness Trainers
  • Get A CUSTOMIZED Fat Loss Plan
  • Learn To Keep Your Results With Accountability and Motivation
  • Rebuild Your Metabolism And Supercharge Your Body

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